Prior to joining PERSONIFY, he spent the previous ten years in commercial real estate with a focus in investment sales. Dan’s analytical background and macro-level business mindset bring a unique and valuable perspective to the creative process. Dan tackles a lot of the client specific research & development as well as website site-mapping and user-experience strategy. Dan is responsible for leading our messaging and working very closely with our copywriters to translate ideas into headlines that resonate.
Dan enjoys spending time outdoors in the garden and considers himself a bit of a weekend warrior. He enjoys the seldom occurring good round of golf, Peet’s Coffee and Pale Ales. A native Hoosier, Dan attended Indiana University graduating with a degree in Finance/Real Estate.